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Senior Product Marketing Manager, Threat Intelligence

Baltimore, MDBaltimoreMarylandUnited StatesNorth AmericaMay 16, 2024

OPPORTUNITY OVERVIEWZeroFox seeks a skilled, driven and customer-centered product marketer excited by cybersecurity challenges and the opportunity to make a real-world difference with a passionate team. In this role, you will lead the product marketing for ZeroFox’s best-in-class portfolio of Threat Intelligence solutions as we continue to scale and grow as the clear leader in External Cybersecurity. Working closely with teams across Product, Engineering, Intelligence Analysts, Marketing and Sales, this person will drive the growth and usage of threat intelligence to support  security operations against emergent threats. The Sr. Product Marketing Manager is responsible for identifying product-market fit and market opportunities, defining key segments and motions, building and orchestrating the go-to-market strategy, delivering sales enablement for a world-class sales team, and creating tailored value propositions and core content to support the entire content journey. This is an exciting opportunity for someone passionate about the power of product marketing to drive genuine customer impact. The ideal candidate will have a results-oriented track record as a persuasive presenter and content creator, a savvy business strategist and an excellent collaborator. ZeroFox is on an amazing trajectory in an evolving sector, so the ability to quickly grasp technical details, be adaptive and move quickly in a fast-moving environment is key. This role is instrumental to ZeroFox’s core mission of delivering leading solutions and services to help customers regain control over their expanding attack surface.

Role and responsibilities

  • Champion the voice of the customer to prioritize products and strategies to best address customer needs throughout the full scope of the product and customer lifecycle 
  • Work closely with the ZeroFox Marketing team to develop integrated marketing campaigns, go-to-market strategies and marketing programs that drive demand for ZeroFox Threat Intelligence solutions
  • Develop compelling product positioning, proof-points and messaging that credibly differentiates ZeroFox products in the market
  • Define customer segments and sales motions and support the sales team with tools and messaging to aid their selling process
  • Leverage strong content creation background to develop content, including web-pages, blogs, thought-leadership, data-sheets, white papers, videos and other content 
  • Buyer and Market intelligence: be the subject matter expert (SME) on your buyers, how they buy and their buying criteria; be the SME on competition and how to win in the marketplace; be the SME on relevant technology trends through continuous market analysis

Qualifications and requirements

  • Experience working in Product Marketing or a similar role, typically obtained in 3+ years. B2B technology experience is preferred, with security industry and threat intelligence experience as a plus
  • Can communicate the value proposition of products to the sales and team and partners and develop the sales tools that support the ZeroFox selling process
  • Track record of developing content creation such as: sales collateral and tools, pitch decks, white papers, videos, blogs, etc
  • Ability to prioritize, problem-solve, multi-task, and work proactively in a dynamic workplace to get the job done  
  • Strong  communicator who can drive cross-functional collaboration and initiatives
  • Bachelor's degree in marketing, business a technical field, or equivalent practical experience
  • Strong passion and curiosity for technology B2B software products
  • Comfort working in a highly dynamic and demanding environment - you thrive on doing good work under pressure. You bring the results and your stakeholders along with you
  • Interpersonal skills to demonstrate leadership, motivate and work well with cross-functional teams
  • Incredibly creative marketing and communication skills - ability to think 'outside the box' to innovate new approaches and marketing offers
  • Analytical skills to decipher technical concepts, hold meaningful customer conversations, and derive benefits that lead to effective and valuable content (collaterals, presentations, papers, etc.)
  • Your mission is to solve real-world problems for customers
  • Strategic thinking with a default to execution to help reach goals 

What benefits you'll receive

  • Competitive compensation and benefits
  • Community-driven culture
  • Generous time off 
  • Comprehensive health benefits & 401(k) plan
  • Fun, modern workspace

Interested?

  • Ready to apply? Visit us at https://www.zerofox.com/careers to find out more and join the best team in the security industry.
  • Not ready to apply? Email careers_at_zerofox_dot_com to speak with a member of the team!

Other Information

  • Work is to be performed outside of Colorado
ABOUT ZEROFOXZeroFox’s mission is clear: we protect customers - their data, their assets and their people - across the internet. Through AI-powered technology, global intelligence collection and services provided by a team of expert analysts and threat hunters, we give customers the protection and intelligence needed to disrupt a new era of attacks on the surface, deep and dark web. Now is a great time to join the Fox Den: we recently announced our intent to become a publicly traded company via a merger with L&F Acquisition Corp. and were named a Top Workplace by the Baltimore Sun. With $150M+ in funding to date, recognition from Forrester as best-in-class in brand intelligence and numerous awards and honors, joining the ZeroFox team means joining a culture that is committed to excellence and growth. That means committing to the success of each of our employees so you can be the best version of yourself on the best team. If you’re ready to join a team that is mission-oriented, customer-focused, collaborative and dedicated, you’ve come to the right place.Equal Opportunity, Diversity & InclusionWe aim to build a team that represents a variety of backgrounds, perspectives, and skills. We embrace inclusion and ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, military or veteran status, or any other personal characteristic.

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